Tony Sanders Outdoors offers advertising based on the following general concepts:
To be successful with radio, you need to develop a two-part strategy:
1. Long-term plan for on air messaging
While some products lends itself to a “blitz” of advertising; in my experience longer consistent exposure will lend to better results.
2. A consistent message that has variety but still pushes people to come to your business or buy service/products.
The listeners to the show are avid outdoors people, both male and female, and have an interest in hunting, fishing, and firearms. The show has also developed a following with people that do not hunt or fish but listen regularly. These listeners are also shooters, birdwatchers, hikers, bikers, kayakers, and people that just generally spend time outside.
As the show is owned by the host, we are able to offer more options to advertise.
Rates for advertising can be customized for your needs. Some examples are:
- $200 per month for two 30 second recorded spots per week. These can be varying content in the commercials and can be changed monthly.
- $300 per month which will get two live reads per show at varying times.
- $400 per month which will get you two live reads and two recorded commercials per week.
As the owner, I can be as flexible as you need to meet your advertising requirements. I can be reached at 423-280-3677 or emailed at tony@tonysandersoutdoors.com
Advertising references are available upon request. I would encourage you to listen to our show and hear what we do for current customers and imagine what we can do for you.